ABOUT
Culture Becomes an Image
[code:culture] is a youth video projection laboratory where participants create artistic videos exploring the cultural identities of their nations.
Working alongside experts in video mapping and digital art, young artists master new digital tools, develop their own works, and present them on the facade of the Student Campus in Yekaterinburg.
3 days
of learning and creative work
70+
participants
17–20
works
Yekaterinburg-EXPO International Exhibition Center
2 EXPO Boulevard
2 EXPO Boulevard
HOW THE LABORATORY WORKS
Introduction and Training
01
Lectures and workshops led by experts in video mapping and digital art.
Creating the Works
02
Developing artistic videos exploring the cultural identities of the participants’ nations.
Projection on the Facade
03
An evening showcase of video projections followed by a final interactive VJ performance.
MENTORS
- Misha Nadymov //Digital storyteller//Architectural Projection MappingMisha Nadymov, also known as Digital storyteller, is a media artist who has taken part in Russian and international media art festivals.
He led hands-on sessions on creating visual content for architectural projection mapping using generative AI tools. Participants learned how to develop a concept, turn it into a storyboard, generate keyframes, and create seamless animation loops tailored to projection mapping. They explored how to translate the cultural traditions of countries represented at the International Youth Festival into the language of digital art. - Tatiana Smirnova //VJ TAYA//VJingTatiana Smirnova, also known as VJ TAYA, is a lecturer at the Yekaterinburg Academy of Contemporary Art and a practicing VJ.
She led an intensive course in VJing. Participants were introduced to audiovisual art and learned the essential tools of live visual performance, from creating content to displaying it on screen. By the end of the course, each team had produced an original VJ set and performed it at the Video Projection Laboratory’s final show.
Participants’ Work
13 VJ sets and 9 architectural projection mapping works created by participants of the [code] lab
VJ Sets
Guided by their mentor, participants used Sintax AI to create music and keyframes inspired by the cultural traditions of their countries. They then generated video clips, added effects in Resolume Arena, and performed their VJ sets live on the facade of the Palace of Water Sports.
Russia
Russia (Crimea)
Russia
Russia
Russia and Ghana
Russia (Crimea)
Russia
Guinea
Nepal and Ethiopia
Pakistan
Russia
Russia and Azerbaijan
Architectural Projection Mapping
Guided by their mentor, participants brought stories from their cultures to life through generative video. They created keyframes in Sintax AI, generated video clips from them, added their own music tracks, and assembled the final works in CapCut.
Participants: Ratul Sen, Muhammed Arif, MD Anwar Azim, MD Shofiul Basher Chowdhury, Omar Faruk — Bangladesh
Participants: Mennaalla Abdelaal, Nadin Abdulhalim — Egypt; Alexander Borda — Argentina
Participants: Alisa Zakirova, Daniil Zuev, Milana Shakhmina, Sofia Kapletskaya — Russia; Jessy Nkhata — Zambia; Elizaveta Krasnoperova — Kazakhstan
Participants: Collins GodWins — Tanzania; Matsuk Sasha, Timur Ahmadeev — Russia
Participants: Evlaliya Radaeva, Kristina Ivanova, Maria Bolotina — Russia
Participant: Laís Vitória — Brazil
Participant: Asmae Bouatlaoui — Morocco
Participant: Elizaveta Simonova — Russia (Tatarstan)
Participants: Daria Rusakova, Sofia Sorokina — Russia; Nihal Yusifova — Azerbaijan
ORGANIZERS AND PARTNERS
The project is supported by the Presidential Fund for Cultural Initiatives
[code:culture]
